ABOUT
In today's ever-evolving market and tech landscape, staying ahead of the curve is crucial. I firmly believe in tracking the latest trends, especially in technologies, and love nothing more than applying them to elevate, expand, or spotlight your brand or project.
My journey as a Creative Director began in 2008 with the launch of IN*TANDEM Magazine, an online publication I created that focused on elevating emerging talent in fashion and art, with an emphasis on cross-disciplinary collaboration. It was the first publication to apply fashion world aesthetics to non-models and featured diversity in every sense. This early embrace of body positivity and inclusivity helped lay the groundwork for today’s creative norms. IN*TANDEM shaped the New York fashion scene for close to a decade, long before the widespread use of social media, and was a pioneer in digital innovation, producing the first-ever video cover and interactive editorial layouts in publishing. Much of what you now recognize as cinemagraphs in social media originated from that work.
I bring over 15 years of experience as a Creative Director, specializing in commercial fashion, editorial content, and e-commerce. My focus is on strategic planning, problem-solving, and seamless collaboration across internal teams and external contractors. Services include creative direction, retouching, social media management, and website design and development.
Whether you need end-to-end creative management or à la carte solutions, I tailor each project to your specific needs.
My work spans Los Angeles, New York, and Mexico City, giving me a comprehensive understanding of global market dynamics. I curate a hand-selected team for every project, ensuring the right talent brings your vision to life. This approach is custom-built to each project’s DNA because one size never fits all.
Client and collaborator work has been featured in Vogue, Harper’s Bazaar, ELLE, Billboard, V Magazine, Interview, Paper, OUT, Architectural Digest, and ELLE Decor, spanning projects with artists and brands that continue to shape contemporary culture.
— G.M.
The world’s first video magazine cover (2010)
CLIENTS &
COLLABORATORS